Advantages
Problem Identification
UX testing identifies potential problems and flaws in a product’s interface and functionality. This helps developers and designers to improve the product and make it more user-friendly and intuitive for users
Improving user experience
By having real users participate in testing, valuable feedback and recommendations for improving the user experience can be obtained. This helps to create a product that best meets the needs and expectations of end users
Risk mitigation
UX testing helps reduce risks associated with a failed launch or low popularity of the product. Pre-testing allows you to identify problems and flaws before it is actually released to the market, which helps save time and resources
Stages
Planning
In this stage, the goals and objectives of testing are defined and the methods and tools for testing are selected. The target audience is also identified and a test plan is created
Preparing test scenarios
Test scenarios are developed that define the tasks that users have to perform during testing. Scenarios can be developed based on real-life product usage scenarios or created specifically for testing
Conducting testing
Real users perform the tasks defined in the test scenarios while interacting with the product (A/B and usability testing). During testing, data and user feedback is collected
Analyzing the results
The collected data and user feedback are analyzed to identify problems and deficiencies in the product. Based on the results, recommendations are developed to improve the user experience